Ana Cristina Siqueira
Professor • Management, Marketing and Professional Sales
(https://www.wpunj.edu/ccob/csrei/) at the Cotsakos College of Business, William Paterson University. She is an award-winning educator and has been teaching face-to-face, hybrid, and online courses at the undergraduate and graduate levels since 2009. In 2014, she received a university-wide Creative Teaching Award at Duquesne University for co-revising the Strategic Management course aligned with the Principles for Responsible Management Education (PRME). This revised course received a commendation by the Association to Advance Collegiate Schools of Business (AACSB). Her pedagogical innovations have appeared in publications such as the Journal of International Business Education as well as International Journal of Innovation and Sustainable Development. Dr. Siqueira's was a Benavitch Scholar in St Catharine's College at the University of Cambridge in 2007-2009 and she was hosted in 2008-2009 in the Industrial Performance Center at the Massachusetts Institute of Technology (MIT). Her professional experience includes almost five years in financial services organizations such as Citigroup, where she developed business planning and new strategic initiatives involving communication and information technology. Her articles have appeared in premier publications such as Journal of Business Ethics, Entrepreneurship Theory and Practice, and Journal of Business Venturing.
She is an Editorial Board Member of the journals Entrepreneurship Theory & Practice and Cross-Cultural & Strategic Management. She served as elected officer in the Teaching Community of the Strategic Management Society, as well as the Organizations and Natural Environment Division of the Academy of Management.
Her interests include entrepreneurship and innovation. A paper from her PhD dissertation received a Research Promise IDEA Award and a Michael H. Mescon/Coles College of Business Best Empirical Paper Award. A later version of this paper with A. Cosh titled “Focusing on one capability at a time: Patterns in the use of innovation activities and implications for young firms” is published in the International Journal of Entrepreneurship and Innovation Management, and a video is available at https://wpunj.yuja.com/V/Video?v=1320575&node=4983015&a=440511375&autoplay=1. A video of her article with B. Honig, S. Mariano, and J. Moraes titled “A commons strategy for promoting entrepreneurship and social capital: Implications for community currencies, cryptocurrencies, and value exchange” published in the Journal of Business Ethics is available at https://wpunj.yuja.com/V/Video?v=1320622&node=4983111&a=1970445592&autoplay=1.
Languages (other than English)Portuguese
Strategic management, entrepreneurship, international business, and management of technology and innovation
A commons strategy for promoting entrepreneurship and social capital: Implications for community currencies, cryptocurrencies, and value exchange; Journal of Business Ethics; 2020
Entrepreneurs’ ingenuity and self-imposed ethical constraints: Creating sustainability-oriented new ventures and knowledge; Journal of Knowledge Management; 2019
A longitudinal comparison of capital structure between young for-profit social and commercial enterprises; Journal of Business Venturing; Volume
Informal entrepreneurship and industry conditions; , Entrepreneurship Theory and Practice; Volume
Supporting Innovation Ecosystems with Microfinance: Evidence from Brazil and Implications for Social Entrepreneurship; , Journal of Social Entrepreneurship; 2014
The consequences of leverage in commercial versus B Corp social enterprises
From crowdfunding to commercializing: New ventures’ CSR communication and the sharing economy
Financial Expectations Among Women- Versus Men-Led Enterprises In Resource-constrained Environments: Role Of Social Media
Social Investing By Women Entrepreneurs In Resource-Constrained Environments: Entrepreneurship As Search For Autonomy
Social Responsibility, External Feedback, and Crowdfunding-Backed New Venture Success
Awards and Honors
Notable Courses Taught
Principles of Management, MGT 2000
Values, Ethics, & Sustainability, MGT 3550
Business Strategy and Policy, MGT 4600
Entrepreneurship, ENT 7010
Minority-Led and Social Entrepreneurship, MGT 7990