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Digital Marketing Certification - Online 1/28/21 - 4/1/21

The Digital Marketing Certification course is a 10-week online course designed to provide students with industry-ready skills as a Digital Marketer. Students will learn digital marketing tools and concepts to facilitate campaigns. In this course, students will learn how to utilize the latest digital marketing programs including Google Adwords & Analytics, Social Media Marketing, YouTube Marketing, Email Marketing, Content Marketing, Marketing Automation and Programmatic Buying.

Please note that this course meets online every week and includes online coursework.

The Digital Marketing Certificate will show your understanding of and ability to use the latest digital marketing tactics including analysis and reporting.

The Digital Marketing Certificate will set you apart in the industry and help pave the way for a career in Digital Marketing including a Social Media Manager, Digital Account Manager, and Digital Optimization. This course is designed for any business professional or student interested in developing skills in the digital marketing field.

The following topics will be covered:

· Google Adwords
· Google Analytics
· Facebook, Twitter, & Instagram
· YouTube
· Email Marketing
· Content Development for online
· Marketing Automation
· Introduction to Programmatic Buying

These digital marketing platforms provide individuals with the ability to create and implement online marketing strategies. Students will gain an understanding of the various tools used to create and track digital marketing strategies.

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Course Registration will close 5-7 business days before the start of class

If you have any questions or concerns please call 973-720-2354 or email certificateprogram@wpunj.edu.

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Related courses that may be of interest:

Certificate in Web Design

Digital Graphic Design Certificate

Digital Graphic Design Portfolio Builder

Instructor : Elizabeth Beougher
Dates : 01/28/21 to 04/01/21
Days : Thu,Online
From : 7:00 PM - 9:00 PM
Fee : $1199.00
Course Number : B197

Class is unavailable at this time please call 973-720-2354 for more information or other course options

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